December 4, 2024 Your Source for Brentwood News

29th Annual Rodeo Drive Concours d’Elegance Set to Thrill Car Enthusiasts on June 16

Beverly Hills Car Show to Feature Rare Vehicles, Interactive Displays, and Family Fun

The 29th annual Rodeo Drive Concours d’Elegance, sponsored by O’Gara Coach, will offer a full day of free, family-friendly activities in Beverly Hills on Sunday, June 16. This year’s Father’s Day car show will showcase 100 rare and iconic vehicles, along with great food and entertainment.

The event, taking place between Wilshire Boulevard and Santa Monica Boulevard from 10 a.m. to 4 p.m., is a beloved local tradition. Here’s a preview of what to expect on California’s most iconic street:

This year’s Concours will celebrate hypercars, supercars, race cars, classics, and custom-built showstoppers. The vehicles, provided by exclusive private collections, passionate car enthusiasts, and renowned manufacturers, make this one of the premier luxury car shows in the country.

Rodeo Drive Concours d’Elegance Chairman Bruce Meyer, Beverly Hills Mayor Lester Friedman, Rodeo Drive Committee President Kay Monica Rose, and car enthusiast Jay Leno will present trophies to 12 award-winning entrants, including “Most Elegant” and “Best in Show,” on the main stage at noon.

In addition to the cars, sponsors will feature interactive exhibits and event highlights. O’Gara Beverly Hills, returning as the Grand Sponsor, will showcase 13 models, including the new Aston Martin Vantage and McLaren Artura Spider.

New for 2024, the upcoming Netflix film “Beverly Hills Cop: Axel F” will host an interactive display allowing attendees to pose with the iconic blue 1970 Chevy Nova and take home a custom photo in a singing Father’s Day card featuring the Axel F theme song.

The Formula 1 Las Vegas Grand Prix display will feature two 2024 F1 show cars and race-themed props for photo opportunities. Attendees can also take advantage of a special on-site ticket promotion for the FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX, scheduled for Nov. 21-23, 2024.

Additional displays will be hosted by Auto Vault Storage, Lucid Motors, Ferrari of Beverly Hills, RM Sotheby’s, and Mercedes-Benz of Beverly Hills. Longtime event sponsors GEARYS and Two Rodeo will offer nearby shopping opportunities.

The event will feature a variety of food trucks and carts, including Baby’s Badass Burgers, The Deli Doctor, Doc Lobsta, The Tropic Truck, Ginger’s Divine Ice Cream, and King Kone Ice Cream. Additionally, Beverly Hills’ numerous restaurants and cafes, listed in the Beverly Hills Chamber’s online restaurant guide, will be available.

Set against the backdrop of Rodeo Drive, the event offers an ideal opportunity to stroll or stay in one of Beverly Hills’ leading hotels, experiencing luxury boutiques, shopping, and dining.

Proceeds from the Concours benefit the Beverly Hills Police Officers Association and Beverly Hills Firefighters’ Association, supporting first responders and their families.

For more information about this year’s Rodeo Drive Concours d’Elegance, visit beverlyhills.org/concoursbh. Owners interested in displaying their cars can submit for consideration. Admission is free, and parking is available at nearby garages.

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